Valagro and SBM Life Science sign strategic partnership agreement

Valagro (the Italian international plant nutrition group and owner of Maxicrop UK) and SBM Life Science are delighted to inform you that they have signed a strategic partnership agreement. Thanks to this agreement SBM will take over the marketing and sales activities of Valagro’s gardening products in the European and the US markets.

From 1st October, SBM will be responsible for the distribution and sale of product ranges developed by Valagro and Maxicrop in the UK gardening market, and will undertake deliveries from November.

This partnership will also offer SBM favoured access to Valagro innovations in plant nutrition to provide increasingly innovative solutions for future challenges. The partnership will also enable the Valagro Group to focus on its core activity as a leading player in Agricultural Crop Nutrition and Biologicals for farmers and commercial
growers globally.

The Maxicrop brand now enjoys an enviable position in the UK garden market, especially for organic gardening. Maxicrop and SBM sincerely hope that you will continue to support the development of the brand under the new arrangement.

Posted in Latest News | Leave a comment

New tests show rapid speed of action of Maxicrop Moss Killer & Lawn Tonic

Rigby Taylor Ltd, the UK distributor for Maxicrop professional turf care products, carried out tests to show the speed of action of Maxicrop Moss Killer.

The product was sprayed on to turf at the new rate equivalent to 1.5 litres per 100 sq.m.

Photographs were taken after 1 minute; 5 minutes and next day – see pictures.

The degree of blackening of the moss after 24 hours is testament to the highly effective nature of the product in killing moss.

But even after only 5 minutes, the product can already be seen starting to blacken the moss – another key indicator of the product efficacy.

Posted in Latest News | Tagged , , , | Leave a comment

Maxicrop Organic Tomato Natural Fertiliser is ‘best organic’

Maxicrop Organic Tomato Natural Fertiliser is ‘best organic’ – according to Gardeners’ World tomato feed trials

BBC Gardeners’ World magazine trialled 11 top brands of tomato fertiliser, to discover which produced the biggest tomato harvests.

The fertilisers trialled included a range of formulations – slow release; liquid; organic; non-organic.

The yields per plant ranged from 1.1 kg (unfed) to 4.6 kg (fed with a non-organic soluble granule product). The second highest yield (4.4 kg) was with Maxicrop Organic Tomato Natural Fertiliser – which was described as ‘best organic’.

According to the report, which appeared in the April 2016 edition of Gardeners’ World, the use of Maxicrop Organic Tomato Natural Fertiliser resulted in “an excellent quality crop of large fruit with strong, healthy growth” and that the “rich seaweed-based liquid concentrate was easy to mix”.

Commenting on the results, Maxicrop UK Country Manager Shane Deaville said “following the late spring and poor summer so far this year, many tomato plants are in need of a good nutritional boost to help cropping. Soil Association approved Maxicrop Organic Tomato Fertiliser is an ideal product, which has been shown to give excellent results”.

'Organic Tomato' Natural Fertiliser 1 litre

Pack shot caption: Maxicrop Organic Tomato Natural Fertiliser is made from plant extracts and seaweed and is Soil Association approved for organic growing. It is available from most good garden centres, including Wyevale (

The Gardeners’ World full report is available to download by clicking here:  BBC Gardeners’ World April 2016 Tomato Trials

Further information of the Maxicrop range of Natural Fertilisers is available to download by clicking here: Maxicrop Natural Fertiliser leaflet 2016

July 2016

Posted in Latest News | Leave a comment

New approval for Maxicrop moss killer and new lower application rate

Maxicrop Moss Killer & Lawn Tonic has recently gone through pesticide re-registration and is now authorised under the Plant Protection Products Regulation (EC) No 1107/2009 for use as a moss killer on amateur lawns.

New lower application rate
The product is now authorised for use at half the previous rate – 1.5 litres per 100 sq.m. of lawn (compared with 3.1 litres per 100 sq.m. previously). This new lower rate was confirmed as a result of extensive trial work, carried out as part of the re-registration process.

Previously, all iron sulphate-based moss killers were licenced to deliver a standard dose of iron sulphate. However, under the new regulation, each individual product had to be tested at different rates to determine the minimum rate to kill moss.

According to Shane Deaville, Maxicrop UK Country Manager, the lower rate approval for Maxicrop Moss Killer & Lawn Tonic was possible because the product is applied as a liquid. “Unlike granular or powder moss treatments, that have to dissolve and percolate through the grass to come into contact with moss, Maxicrop Moss Killer & Lawn Tonic liquid is mixed with water and sprayed or watered on – thereby making good contact with moss for a quick, efficient kill”, said Mr Deaville.

“The product hasn’t changed – just the application rate – which will significantly reduce application cost”, he added.

Maxicrop Moss Killer and Lawn Tonic

Pack shot caption: A 2.5 litre pack treats 200 sq.yds. (166 sq.m.) of lawn and costs between £13 and £14. 1 litre and 500ml packs are also available (to treat 80 and 40 sq.yds. respectively).

After the very wet winter we have had, moss is now a real problem in many lawns.
Maxicrop Moss Killer & Lawn Tonic contains seaweed extract, which stimulates grass regrowth, green colour, tillering and rooting – for better quality turf.

For further information, click here to download a newsletter on Maxicrop Moss Killers (Moss Killer & Lawn Tonic for amateur lawns and No.2 Moss Killer & Conditioner for professional turf.

February 2016

Posted in Latest News | Tagged , , , , , , | Leave a comment

New Maxicrop Natural Fertiliser Range

The seaweed extract in Maxicrop Natural Fertilisers stimulates beneficial soil microbes, which results in an improved root system to take up more soil nutrients and water. Seaweed also helps to keep leaves greener, with more chlorophyll, to improve the use of sunlight energy for carbohydrate production. Together with the balanced natural fertiliser from plant extracts, this results in better, healthier growth, with ALL types of plants.

Our ‘All Purpose’ Organic Garden Natural Fertiliser (N-P-K 5-2-5) was launched in  2011 and has been very well received. This product provides balanced healthy  nutrition for ALL plants – and produces bumper crops of ‘grow your own’ fruit and  vegetables. We now have two further formulations – both made with the same  seaweed and plant extract raw materials.

Our Organic Tomato Natural Fertiliser is formulated with a higher level of potash  (N-P-K 4-2-6) for bumper yields of delicious healthy tomatoes. This formulation is also  ideal for other greenhouse crops and flowering plants.

Our Organic Lawn Natural Fertiliser is formulated to contain a blend of nutrients  ideal for healthy green lawns (N-P-K6-2-4). The seaweed extracts in Organic  Lawn Natural Fertiliser have been shown to make lawns more hard wearing – and to  help lawns cope better in dry conditions.

Click here to download our PDF factsheet.

Posted in Latest News | Tagged , , , , , | Leave a comment

Stress relief for plants

Maxicrop – Helps reduce drought problems

Gardeners and growers could benefit from the unique action of certain seaweed extracts in helping plants cope better in dry conditions.


We believe the main reason that keen gardeners and commercial growers in the UK use Maxicrop seaweed extract is for the stronger, healthier growth that results from its use.

However, it has been shown that Maxicrop can also helps plants cope better with stress – including drought stress. Maxicrop works by improving the efficiency of uptake of water from the soil and by allowing plants to cope better physiologically with drought stress.

Improving the efficiency of uptake of water from the soil

Regular use of Maxicrop increases root mass and rooting depth – from seedlings to mature plants – see Figure 1. The greater the root mass and depth, the greater the potential to take up available water from the soil.

Researchers at the University of Wales recorded a near trebling of root weight with perennial ryegrass after five weeks following use of Maxicrop – they concluded that: “The ability of Maxicrop to improve root development gives the plant a greater potential to increase nutrient uptake. Similarly, under field conditions, an increased resistance to water stress could be expected from a more extensive root system.”

More and deeper plant roots will tend to give better soil structure – allowing rainwater to enter and penetrate the soil better, with less run off.

Allowing plants to cope better physiologically with drought stress

Some naturally occurring substances in seaweed – such as mannitol and betaines – are known to enable plants to cope better physiologically with drought stress.

These substances work as ‘osmoprotectants’ in plants – increasing the ability of the plant cells to maintain an internal cell solute concentration when the external solute concentration is high – enabling plants to function better in drought conditions – see Figure 2.

Will Maxicrop cure a severe drought problem?

Absolutely not! – but it can help the situation as described above, as part of an overall package of measure that gardeners can employ – such as water conservation (water butts, etc.) using dish or bath water, watering early morning or late evening (to reduce evaporation) mulching (to hold moisture) etc.

However, if plants don’t get enough water they will not ‘do’ – Maxicrop will help, but it is not a miracle cure for drought!

Which product and how much?

We recommend mixing 45ml of Maxicrop Original seaweed extract in 9 litres of water (typical watering can full) – this solution can be applied as a root drench or foliar spray every 7 to 14 days (every 7 days in hot, dry weather). Watering cans or knapsack sprayers can be used to apply the solution.

Although positive effects on root growth start to occur after just two applications, it is important to apply regularly to get the best effect.

Applied in this way, a litre bottle of Maxicrop Original will be sufficient for a garden of 140 sq.m. (assuming the whole garden is fed for a 3 month period).

Maxicrop Original contains negligible quantities of N P K fertiliser and so tends to be used by gardeners who already use some sort of fertiliser mix. Maxicrop Complete Garden Feed has all the advantages of Maxicrop seaweed with the added benefit of 5:5:5 NPK fertiliser.

The benefits of Maxicrop in normal/non drought situations (better rooting, greener leaves, stronger healthier growth) make it excellent value for money – helping as part of a package of measures to cope with drought conditions is an added benefit.

Figure 1. Roots with & without seaweed extract blend treatment


Species Salvia. Top row plants treated  with root drench containing seaweed  extract blend.

Top row plants in each case treated with root drench containing seaweed extract blend.

Figure 2. Plants with & without Maxicrop treatment


Posted in Latest News | Tagged , , , , , | Leave a comment